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◊ Marketing Management
Marketing Management:
 
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►

 What is Marketing ► The Marketing Mix
► The Marketing Environment ► The Product
► Marketing Management ► New Product Development and Life cycle Strategies
► Decision making and Information gathering ► Marketing Channels
► Analyzing Consumer Behavior ► Physical Distribution
► Organizational Buying Behavior ► The Promotion Effort
► Market Segmentation ► Price Determination
► Targeted Marketing ► Price Administration
   
 
 

 

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